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Do Your Part, by Living Smart.™ |
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SMART LIVING TELEVISION
To reach its largely untapped target market, Smart Living Television will emphasize programming that will entertain, inspire and abundantly promote "smart living" issues, products, services and life choices. The channel will actively brand itself, and "Smart Living" as modern, relevant and fun as opposed to the earnest and preachy context frequently associated with the topics of sustainability and environmentalism.
Smart Living Television will showcase real world stories of people walking the walk, not just talking the talk. It's happening everyday, in all countries, around the world. From government mega-projects, to individual and business initiatives taking place in the city, in the country, at work, in the backyard, in the kitchen, in the car, on vacation and at the grocery store, the examples are endless.
With a licence to broadcast the full range of genres from lifestyle series, to documentaries, to feature films, to drama series, to news and infomercials, Smart Living Television seeks to become synonymous with entertaining, informative, action provoking, solution-based content.
By showing the world through a Smart Living lens, Smart Living Television will provide viewers the information they are seeking to do their part in making the world of our future a Smart Living World.
What is Smart Living? |
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Canadian Television Licence
Globally, businesses and consumers are embracing environmental, societal, and economic choices that make health and sustainability a priority, like never before, and both are actively seeking information in this area. Recognizing that today's most prominent visual medium, the television, has yet to embrace this growing market demand, Smart Living Television was created.
A Canadian, National, English language, Category 2, digital specialty television Broadcast licence (CRTC 2006-125) was issued for Smart Living Television (SLTV) in April 2006 by the CRTC.
It is the strong view of Smart Living Television that such a broadcasting service has both a strong market demand and public interest need and is closely aligned to Canadian values together with the public policy guidance provided under the Broadcasting Act 1991. Further information and supporting documentation including intervention letters can be accessed at SLTV Background Information.
Smart Living IPTV
Smart Living Television is also planning for the development of Internet Protocol Television (IPTV) enabling television programming to be delivered via a broadband Internet connection instead of traditional television broadcast and cable formats. With the rapid digital media developments TV-Internet convergence and its video-on-demand benefits, Smart Living Media sees strong continuing IPTV market growth. SmartLiving Internet Protocol Television (SLIPTV) will be developed as a complementary media vehicle to broadcast SmartLiving content to the world thereby providing global market reach and opportunities. |
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